Ukr-Content-Curator

In 2018, content marketing will continue to influence marketing and business in a bigger, and more impactful way. 2017 saw us become remarkably more sophisticated in the types of content being offered and the level of depth and strategy being used.

As we move into 2018, factors such as more widespread adoption of marketing automation, the massive shift to video marketing, and the precipice of AI and real personalization in content marketing being behind us, the pace of change certainly isn’t going to slow down.

Which means the challenge for all of us is to keep up.

The push behind making content better – more engaging, richer content that resonates with the content consumer like it was made for them – is being driven by dozens of content marketing influencers who are sharing their insights, experience and knowledge of how to do content well – really well.

If you want to make your content marketing better in 2018, tap into the minds who have been cultivating this area of marketing for years.

Onalytica recently shared their list of the leading content marketing influencers (with me exclusively) for 2018.

Their data reveals what’s being discussed more than any other area of content and it also identifies the most influential voices, based on how much engagement they are driving, how much they are talking, number of followers, and how much they are referenced.

Yours truly is happy to be named on this list, and I have to say I’m excited to keep the conversations going with all of these great minds. Can’t wait to see what we’re doing by the end of this 12-month ride around the sun!

Learn more / En savoir plus / Mehr erfahren:

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=press

https://gustmees.wordpress.com/2014/02/26/curation-the-21st-century-way-to-learn-on-its-own-pace-and-to-organize-the-learning/

There are so many pitfalls in content marketing. Here are 5 content marketing mistakes that scream amateur.

Your goal should be to create content that is instantly helpful to the reader. Make their life better in some tiny way. By giving them an instant return on their time, they’ll continue to invest time reading your content.

Learn more / En savoir plus / Mehr erfahren:

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=press

We design altered custom postcard design that assists our customers to meet their business necessities at any stage. Our pixel flawless and consummate outlining is appropriate for a wide range of presses. All design at Kool Design Maker is tweaked, we don't utilize the officially arranged layout for printing.

The article itself, as a form of writing, has been devalued to the point where its essential value is zero.

...

Chasing page views is a losing battle. Building a stable of committed, enthusiastic subscribers is the only way to sustain a news product in the Internet era.

Journalists who are able to help do this will become increasingly valuable. A reporter who can pull in 1,000 paying subscribers is more than paying their salary.

For some reason, I keep seeing news organizations hire reporters for continuous news desks or breaking news beats. Their job is to populate the website with articles throughout the day. At the national level, this makes sense. You can build a business with enough scale where a page view play is achievable.

Learn more / En savoir plus / Mehr erfahren:

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=press

https://www.scoop.it/t/journalism-code-and-data

We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

Let’s get started…

Learn from These 10 Social Media Mistakes We’ve Made

Here’s a quick overview of the social media mistakes we’ve been making until recently:

1. Focusing on quantity over quality
2. Being on all social media platforms
3. Posting the same content across platforms
4. Using only landscape images and videos
5. Sharing only our own content
6. Not curating user-generated content
7. Not uploading videos to social media platforms
8. Not targeting specific audience for our content
9. Not boosting the right posts
10. Not replying to questions on social (fast enough)

Learn more / En savoir plus / Mehr erfahren:

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Marketing

See my Brickflow example here:

http://rbauerpt.blogspot.com/2013/08/start-lean-fitness.html

OpenTopic es un servicio de curación de noticias que te permite agregar, monitorizar y filtrar cualquier número de fuentes para publicar y compartir tu selección en los sitios que prefieras desde WordPress,  canales de Social Media o boletín electrónico.

Dentro de OpenTopic puedes crear uno o más cuadros de mando "Topic". esencialmente muestra las páginas que donde se agregan nuevos contenidos y el contenido entrante de las fuentes que se especifiquen. Puedes saltar de un panel a otro topic con el clic de su ratón.

Para curar historias simplemente tienes que seleccionar los que son relevantes para tu público y se les proporciona un módulo de edición para modificar y personalizar el contenido de la historia. En este punto también se puede seleccionar en los (canales) que la historia será publicada y se puede personalizar la historia de manera diferente para cada uno de ellos.

Incluso hay una opción que te permite configurar algún tipo de curación automática, dándole la opción de establecer un conjunto de reglas sencillas, que cuando coincide, dará lugar a la publicación de una noticia.

OpenTopic te permite conectar a un mayor número de canales posibles, por lo que es fácil enviar de un lugar a tu sitio web, RSS, redes sociales y newsletter.

Por último, pero no menos importante, OpenTopic integra un servicio de análisis completo, capaz de informar y dar a conocer los resultados de su trabajo de curación a través de historias y canales de distribución.

Mi comentario: Excelente herramienta para redes sociales y community managers, así como especialistas de marketing web que necesitan el soporte eficaz para descubrir noticias relevantes sobre un tema y la publicación fácil de diferentes canales de una plataforma centralizada. Fácil de usar.

Solicitar una invitación aquí:http://www.opentopic.com/

I'm going to try this out! I could have everything in one place! I'm not sure if it will be as effective as my other tools but I'm willing to experiment.

Until our blog is ready to roll, we're Curators... have a look at this Infographic and tell us how we're doing!

What is content curation?

Content curation. The term has been used to cover many different things. Most marketers are familiar with the practice of sharing other people’s content on social networks, what we’ll refer to as social content curation. Content curation actually covers much more than just social sharing, and can help your content marketing results in ways you don’t imagine. 

Furthermore, content curation can help other departments of your company to share knowledge or reinforce training programs.

Learn more / En savoir plus / Mehr erfahren:

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=press

https://gustmees.wordpress.com/2014/02/26/curation-the-21st-century-way-to-learn-on-its-own-pace-and-to-organize-the-learning/

Computational thinking is the process of logical problem solving that allows us to break down challenges into manageable chunks. It is ‘computational’ not only because it is logical in the same way that a computer is, but also because this allows us to turn to computer power to solve it.

As Jeannette M. Wing puts it:

“To reading, writing, and arithmetic, we should add computational thinking to every child’s analytical ability. Just as the printing press facilitated the spread of the three Rs, what is appropriately incestuous about this vision is that computing and computers facilitate the spread of computational thinking.”

This process is at the heart of a data journalist’s work: it is what allows the data journalist to solve the problems that make up so much of modern journalism, and to be able to do so with the speed and accuracy that news processes demand.

Learn more / En savoir plus / Mehr erfahren:

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=content+marketing

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=content+strategy

RGB could be some time deluding since it has a more extensive shading "range" than CMYK. There are hues you could see on a PC screen that you just can't duplicate with CMYK inks - especially not with any of the dissolvable inks on a medium like a vinyl banner design. You should know this before you complete your sign standard printing.

Article: Exploring Curation as a core competency in digital and media literacy education.

In today’s hypermedia landscape, youth and young adults are increasingly using social media platforms, online aggregators and mobile applications for daily information use. Communication educators, armed with a host of free, easy-to-use online tools, have the ability to create dynamic approaches to teaching and learning about information and communication flow online.

In this paper we explore the concept of curation as a student- and creation-driven pedagogical tool to enhance digital and media literacy education. We present a theoretical justification for curation and present six key ways that curation can be used to teach about critical thinking, analysis and expression online.

We utilize a case study of the digital curation platform Storify to explore how curation works in the classroom, and present a framework that integrates curation pedagogy into core media literacy education learning outcomes.

Learn more / En savoir plus / Mehr erfahren:

https://gustmees.wordpress.com/2013/04/25/learn-every-day-a-bit-with-curation/

http://blog.scoop.it/2011/11/30/lord-of-curation-series-gust-mees/

https://globaleducationandsocialmedia.wordpress.com/2014/01/19/pkm-personal-professional-knowledge-management/

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Curation

https://gustmees.wordpress.com/2015/05/13/andragogy-adult-teaching-how-to-teach-ict/

This concept is new to me, although I have practiced this in different forms. It seems logical to utilize this pedagogical approach to curation for students, parents, and teachers alike. We are all learners in today's rapid pace in technological changes.

Love this graphic on measuring content:

Comment mesurer votre marketing de contenu? La réponse avec cette infographie

¿Como medir el éxito del marketing de contenidos? #infografia #infographic #marketing

22 maneras efectivas de aprovechar  Twitter en el Salón de clases.

Twitter and Bloom's! I'm very very happy right now.

Try to use Twitter in class #motivation #newways #challenge